When packaging is turned into a scrapbook of a family's legacy. The Diane Von Furstenberg (DVF) packaging, created by Zenpack, commemorates the brand's 50th anniversary and the iconic wrap dress's legacy. This packaging acts as a unique family scrapbook, featuring a pop-up book structure filled with vintage Vogue images and brand icons. It encapsulates DVF's journey with sophisticated paper-based design, balancing aesthetics and functionality. Custom-made for family and close friends, this package includes a reissued wrap dress and personal keepsakes. The pop-up layers add depth, reflecting the brand's history and allowing the family to cherish this legacy.