At RKS Design, our journey with Synaptic was driven by an unwavering commitment to revolutionize cardiac care through the development of a groundbreaking cryoablation system. Understanding the profound impact on individuals affected by cardiac arrhythmias, we recognized the critical importance of our work. With nearly 1% of the population grappling with arrhythmias and the risk escalating with age, addressing this challenge became the cornerstone of our mission.
When Synaptic Medical approached us to lead the creation of their innovative cryoablation system, the synergy was evident. Our meeting was characterized by a seamless alignment of goals and approaches, setting the stage for a transformative partnership. Our human-centered methodology, characterized by active listening and a genuine dedication to understanding the technology's potential impact on cardiology, deeply resonated with Synaptic Medical. This initial connection paved the way for a collaborative endeavor poised to redefine cardiac care.
A central tenet of Synaptic's development was the aspiration to democratize access to the procedure. Currently, only a select few major medical device companies offer similar systems, rendering it an expensive option for patients. RKS Design embarked on changing this paradigm by reducing both the cost of the device and consumables, thereby expanding access to a wider population. This commitment to affordability and accessibility underscored our dedication to improving the lives of those affected by arrhythmias.
The Synaptic development process stands as a testament to the power of empathy, insight, knowledge, and experience. Our team's profound concern for the quality of life of patients was palpable in every phase of the journey. Our approach seamlessly integrated technical prowess with a deep understanding of the human dimension of healthcare. This fusion of compassion and expertise culminated in the creation of Synaptic, a medical innovation poised to make a transformative impact on cardiac care.