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Design Debacle: Quebec City's Bike Rack Competition Yields $23,600 Cost Per Rack

Overpriced and designey

By Rain Noe - August 22, 2018

in Bikes

Design is intended to solve problems. And the original hope of industrial design, as promulgated by ID granddaddy Raymond Loewy, was that it would make mass-produced items beautiful, useful, and more economical to produce.

But too often modern-day design goes astray, pursuing just one of the aforementioned qualities at the expense of the other two. In pursuit of beauty in particular, designers are at risk of drinking their own Kool-Aid, imposing their completely subjective notions of beauty onto a public that may not share their sense of aesthetics.

I believe that is exactly what has happened with Quebec City's recent bicycle rack design competition. The city's mission was noble enough: Promote bicycle commuting by populating the place with bike racks. But the two designs selected as finalists are not exactly a hit with the very cyclists that would be using them. Here's one of the designs, Québec à vélo by architecture firm Para-Sol:

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"The project proposes a bike rack concept that differs from more standard models in its materiality of wood, both identity for the City of Quebec and evoking an ecological will. The sober design of the object and its modular qualities make it a furniture that integrates well with the urban context and more specifically with a parking space. The new furniture stands out in the environment where it is established thanks to its strong volumetric presence.

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"The geometry of the support, composed of a series of oblique pieces of wood, naturally communicates to cyclists the places where to park their bicycles. Visible from the sidewalk, a long beam incorporating a customizable signage helps to spread a message promoting the bike. On it is engraved numerically the name of the district followed by the means of transport which one wishes to promote; BIKE QUEBEC. As a whole, the support incorporates a series of thoughtful practical details to make the cyclists happy."

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This is your typical architecture-speak BS. The sentence "The new furniture stands out in the environment where it is established thanks to its strong volumetric presence" doesn't actually mean anything. Also, no cyclist is clamoring for a rack design with a "strong volumetric presence." They want a secure way to lock their bike up. Sure, this rack might do that, but before I get to why this design is a problem, let me show you the second one:

That's the ABCyclette by Hatem+D Architecture.

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"The idea for Abcyclette is that the shape of the bicycle parking rack becomes the name of the 'station,' much like other transit systems. For example, users leave the bicycle at the ST-ROCH station. From another viewpoint, people can see an array of colourful tubes that are both pleasing to the eye and very intriguing. The words can nevertheless be seen from the sidewalk on the other side of the street and, thanks to anamorphosis, from other vantage points as well. While this may seem complex, the end result is simple and the impact, immediate.

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"Abcyclette bicycle parking racks not only beautifully mark the streets, but they also serve as functional urban art. The racks can be adapted to all sorts of uses, including for citizens and tourist routes. Abcyclette inspires curiosity and discover—and incites people to interact with it to uncover its true meaning."

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More architecture-speak. "…Incites people to interact with it to uncover its true meaning"? Give me a break. How exactly would this play out? I'd argue that no cyclist cares that a bike rack spells out the name of the station. Cyclists want a place to lock their bikes up.

Whether or not you find either of these designs attractive, here's the real problem, as reported by CBC News: Once you add up the prize money, and the prototyping, copyright and jury fees, then the actual production costs, Quebec City is getting "seven racks, at a cost of $23,600* each."

"CBC News called several bike rack retailers and found several designs for the same number of bicycles in the range of $600 to $1,000."

In other words, the city could have made at least 23 times as many bicycle parking spaces available by simply buying off-the-shelf. "It's kind of a shame, because it's a lot of money that could have been used to just add more ordinary bike racks," Caroline Sigouin told CBC News. "We'd have been so happy with that."

I think any cyclist would rather have a good chance of finding rack space on an ugly rack, than struggle to find a free slot on a designey rack.

*About $18,000 USD.

o

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Alex Netz

6 years ago

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Spot on article. I live in Montreal and this kind of illogical government thinking is familiar. Plus I share your sentiments on these 2 submittions

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Kevin Montgomery

6 years ago

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I'd love to see a cost break-down for the production of those... I have a hard time seeing how they can spend that much making bikes racks.

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Félix Martin

6 years ago

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I think the design brief and judging panel might be more to blame. If the contest allowed such extravagant designs to be entered (and win), designing firms gave what the client demanded. Proper costing and design for manufacturability is rarely a "sexy" topic but is of absolute necessity in this case.

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p t

6 years ago

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Tacky and cliche designs, pretentious and meaningless descriptions, sounds like the usual design firm from mtl/qc.

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Alex Ambridge

6 years ago

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It sounds like their initial costs are too high and their batch size too small - "prize money, and the prototyping, copyright and jury fees" - all that effort and cost for just seven racks will always leave unit cost stupidly expensiv, they are not getting the benefit from all the work they have put in. I expect production cost wouldn't be too bad, particularly if scaled. If they produced 50 rather than just seven the costs would be amortised and whilst not as cheap as the off-the-shelf options, they would be unique to Quebec and a more reasonable unit price.

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Sean Horita

6 years ago

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Is anamorphosis the new skeuomorphism?
Damn I have to work that word into my next design awards submission.

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Donald Jones

6 years ago

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I'd like to see a giant hair brush, where you just shove the front wheel into the tines willy nilly or in an oval formation.

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- Mark Emge
  
  Donald Jones
  
  6 years ago
  
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  Like this one in Virginia?
  
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Marc Gibeault

6 years ago

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The article , and the four comments I see, wouldn’t surprise me in a popular tabloid. But here I do not understand how it’s possible that designers don’t see the value of meaningful city furniture.
A bent tube might do well as a bike rack and be a lot cheaper, but we don’t want to be surrounded by only minimalistic objects, right.
Also, we must not forget that the costs of organizing a competition are very high, that the buying procedures of cities add some big fees too and that, if you don’t want the exact same furniture that you see in every North American city, it has to be of somewhat low volume.
A few custom, distinctive installations are worth a lot more than a few bike places, they help give a city its identity.
And, Mr Noe, I’m too allergic to BS, but some of the descriptions are definitely not of this “architecture-speak” kind... I’ve seen people interacting with these already, discovering features.
I personally do not like most of them, but the project is sound and we’ll see in a few years if it’s a success.

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- Mark Emge
  
  Marc Gibeault
  
  6 years ago
  
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  Agreed, a unique, one-off design/fabrication is going to cost more that buying a simple, mass-produced bike rack. I applaud this group for pushing for unique solutions that make a stronger statement around Quebec.
  
  With that said, $23,000 for a bike stand that holds 10-15 bikes is a bit much. I participated in a bike rack design competition where the winning design needed to be fabricated for $1000 or less. While it was a little difficult to stay under $1000, it was still achievable.
  
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- p t
  
  Marc Gibeault
  
  6 years ago
  
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  1Z
  
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  Most of the description is a pointless rambling in which the author kind of put some buzz words to sound fancy, this is definitely top-quality architecture-speak BS.
  
  I agree that if you want to have something unique for your city, you're going to have to pay more than what you would pay for a generic bike rack. But this here is why engineers and the population often make jokes about designers circle-jerking and being so pretentious. Any way you put it, this is pure shit design, and I would expect to see this kind of crap from students, not professionals.
  
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  - Ga Bor
    
    p t
    
    6 years ago
    
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    1Z
    
    Exactly my thoughts. Seems like the kind of Bs you would wedge into a presentation to sound serious while getting your degree, which teachers would - knowingly - allow. Not something done by professionals.
    The title of the article itself is quite sensationalist imho, not the kind of thing one expects from a design site.
    I dislike both designs for different reasons but the fact that the city officialy supports design in the form of competitions like this is great.
    
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