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Boxed wine with a flair for design

By squirrelbait - November 17, 2006

in Object Culture

No longer just a trailer trash staple, wine in a box takes an upscale turn with luxe branding and sophisticated forms. The Black Box brand appeals to the bourgie (boo'jee) crowd with its distinct name and black and gold styling. French Rabbit applies playful colors and graphics to its eco-friendly carton packaging--an environmentally responsible and trendy play on this classic beverage.

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Boxed wine with a flair for design

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