e
Unbelievable GIFs of Self-Assembling Magnets
No video trickery here: Magination is a new toy system
These hard-to-believe GIFs have been ripped into a video that's making the rounds on social media:
First off, the footage is real. Secondly, as is often the case these days, the creators are not being credited—while the science-themed Facebook pages that have re-uploaded the GIFs as their own videos are reaping hundreds of thousands of views. Irritating!
So let's set the record straight. These neodymium magnets encased in ABS are the work of Tobias Linkjendal, Juul Arthur and Hanna Aanjesen, a trio of twentysomething magnet enthusiasts from Norway.
Enter a caption (optional)Here's what they set out to do with their system, called Magination:
The resultant Kickstarter campaign was a rousing success, seeking US $10,000 and netting nearly $82,000 by the campaign's close last week.
If you'd like to keep abreast of when the next round of sales will occur, check out their website here.
-
oFavorite This
-
Q2Comment
Directory Company Profiles
Core77
Industrial Design
Resources
Industrial Design
Resources
-
Core77 Directory
Find the Best Industrial Design CompaniesGo -
Fresco Design
Fresco supports world-class brands with world-class design. Based in the Boston area, a leading inno...
-
Mighty Studios
Mighty Studios is a business-savvy product design consultancy. We believe that good design should be...
-
Spitfire Industry
WHO WE ARE Spitfire is a design studio headquartered in Brooklyn. Our founder, Isis Shiffer, an awa...
-
Cardboard Helicopter Product Design
We are a boutique product development studio in Cleveland, Ohio, and we make ideas fly. Drop us a l...
-
Sundberg-Ferar | Product Innovation Studio
Sundberg-Ferar, a product design firm, helps the world's leading durable product companies to turn c...
-
Endeavor Design
We help transform ideas into compelling products that grow your business.
-
Studio1642
Get the website and videos your business needs in weeks, not months. Enjoy personalized, high-qualit...
K
{Welcome
Create a Core77 Account
Already have an account? Sign In
By creating a Core77 account you confirm that you accept the Terms of Use
K
Reset Password
Please enter your email and we will send an email to reset your password.
Comments
Great design, but as a toy designer I have to say that I'm not sure if it can ever come to market in the USA. Remember BuckyBalls? In spite of their attempts at correct age grading ("not a toy," etc) the government shut them down and fined them into oblivion.
It's all fun and games until my son builds a rail gun.