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Spalding: An Idea with Bounce

By dmuren - March 21, 2005

in Object Culture

Technology has a great article about how innovative design and engineering toward a real problem (as opposed to more branding) can make an unbelievable difference in the success of a product. Their example is Spalding's Infusion integrated pump ball. Check out Spalding: An Idea with Bounce

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Spalding: An Idea with Bounce

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