Singapore's NextofKin Creatives design studio recently sent us a teaser of their new chainsaw concept, "nokgear." It's a sleek take on one of the more brutal power tools known to man—not least as a horror movie cliché—to the extent that I'm curious as to how it would hold up against a human torso tree trunk.
As part of an internal initiative to explore aesthetics and user experiences related to hardware tools, nextofkin creatives developed "a lightweight chainsaw for the functional-luxe tribes." The simple juxtaposition of two adjacent rectangular frames provide a robust structure holding the engine, the chain catcher and a separate grip area for the handle. The interplay of simple modern forms and integration of textural materials creates a new aesthetic for tools in used in the outdoor domain.
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I guess the design consultancy will go BUST in a year or two!
Looks pretty cool :]
The designers obviously studied chainsaws when working on this project, but I can't believe for an instant that they ever actually used one. I know it's never going to hit production, but even the glossy renders scare the hell out of me.
(Disclosure: I have used chainsaws for several hundred hours and I rarely bag on design, except when it can physically hurt or kill people.)
Rectangular handle ? Unnecessary frame ?
What is up with today's industrial designers wanting to take every artifact of living, slap some geometric shape around its guts and call it the next great thing in modernity?
This thing looks so completely cumbersome. My guess is that these designers have never even used a chainsaw, or apparently didn't do any field testing before they blessed it with their industrial design ego.
Thanks for keeping up with the Joneses, NextofKin Creatives.
R