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Designs that Never Were: Robrady's killer Phantom Gaming Console
One of the sad parts of toiling away in an industrial design studio is that you'll inevitably spend hours, weeks, maybe months slaving over a project that will never see the light of day. Marketers change their minds, lawyers wag their fingers, clients go out of business. The best you can hope for is that your project at least lives on the web in a portfolio page where some design blogger may stumble across it.
That's what happened today as I luckily happened across Robrady Design's wicked-looking Phantom Gaming Console, an ill-fated machine that was slated for release around 2004/2005. The revolutionary machine was supposed to play downloadable and PC games, but it failed to materialize due to various business problems, and then something called the Xbox came along.
So, just wanna say: Dear Robrady designer/modelmaking guy in the pictures below, we feel your pain.
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Comments
It was a great ride and enjoyed every turn. The fact that it didn't make the light of day was out of our control- it was a biz play that didn't materialize. Doesn't degrade what we designed, learned or (most importantly) the people we met along the way. I'd do it again tomorrow... As a matter of fact, we have. Details later.
http://video.google.com/videoplay?docid=3661077832675603574#