From the Beetle to the Rabbit to the Golf, Volkswagen has long made affordable, practical cars that those with smaller budgets can afford. Now they're aiming that prowess at the EV market with the unveiling of their ID EVERY1.

The concept car is intended to make the transition into production for €20,000 (USD $21,667) in 2027. Hailed as "affordable entry-level all-electric mobility" by Thomas Schäfer, CEO of Volkswagen Passenger Cars, the 94hp vehicle will reportedly have a range of 155 miles.

Aesthetically, the vehicle was designed to have a friendly, approachable look. "Our ambition was to create something bold yet accessible," says Andreas Mindt, Volkswagen's Head of Design. "The ID EVERY1 has a self-assured appearance but remains likeable – thanks to details such as the dynamic front lights and the 'smiling' rear. These design elements make it more than just a car: they give it character and an identity that people can relate to."

The big question for Americans is whether that €20,000 sticker will apply in 2027, given the way our current administration's tariff war is going. The point may be moot; sadly, VW has announced no plans to bring this affordable EV to the U.S. market. With any luck things will change in two years' time.