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Meadow's Daisy Top Aluminum Refill Packaging System
Avoiding plastic, using existing production and recycling lines
Swedish company Meadow is rethinking packaging for sustainability's sake. Targeting the cosmetics and personal care industries, where packaging is typically plastic, Meadow has turned to aluminum instead. They've devised a refill concept that incorporates aluminum cans of standard size, so as to use existing tooling; the only difference is there's no pull-tab.
Instead the can goes into the company's aluminum pump dispenser. When the consumer screws it shut, there's an audible cracking noise as the can is pierced, providing the audio cue that it's ready for business.
"By using aluminium beverage cans as refill cartridges, we can access an unparalleled recycling collection infrastructure," the company writes.
The company is looking to license this Daisy Top system, as it's called, out to existing brands.
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As a concept to utilize an established recycling system, I think this is great. From the use of raw materials and transportation costs, this misses the mark. I like what Blueland is doing by selling nice glass and metal pump bottles and then selling concentrated soap tablets wrapped in paper. I love their product. It works great. It uses no single-use plastic and reduces shipping costs. I've only transitioned to their hand soap at the moment and will be doing so for other products. Why recycle anything if you can avoid using it all together?
I'm unclear as to why they have made the bottom part of their recepticle opaque so that the can is hidden. Surely if this system is to be adopted for various products such as hand soap, shampoo, conditioner, moisturiser etc, then the user would like to be able to see which one is which.
If landfill plastic is such a huge issue then I recommend making your own soap, loads of videos on YT. Not everything we consume needs to be manufactured with questionable ingredients and shipped long distances.
It's likely more efficient of material resources - and of your time - to buy 'homemade'-style soap from a farmers market or online from a small producer. If you want a hobby, then fine - but you only have so much time available, and there are other 'make your own / grow your own / repair your own' that have environmental or economic upsides. For example, you might use the time you save to make a journey by bicycle instead of by car.
So much waste! it doesn't mater if it gets recycled. Reduce is the first word of the 3 r's.
I might be misunderstanding you, but what it appears this company is offering is to reduce the plastic that ends up in landfills by replacing the typically-not-recycled refill bags with something that is much more likely to be recycled.