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A Cheeky Bike Rack with a Clear Point of View

VD003, by industrial designer Adrien Rovero

By Rain Noe - April 5

in Bikes | Urbanism

Adrien Rovero, a Swiss industrial designer who runs his own firm in Renens, designed this cheeky VD003 bike rack:

"VD003 is a car-shaped bicycle rack which holds six bikes in the space that one car would take up. It was designed to sensibilize car users to the space a car occupies on the streets."

It was designed as a one-off for an exhibition, and sadly has not gone into production. It would take real political will to get this onto the streets, at least in the U.S.

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A Cheeky Bike Rack with a Clear Point of View

VD003, by industrial designer Adrien Rovero

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