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EDC Porn: The Gravity Mag Reel 360

It's a "tactical cord reel gear holder" with a built-in magnet

By Rain Noe - January 24

in Object Culture

This thing should provoke strong desire amongst the EDC crowd. This Gravity Mag Reel 360, by Japanese accessories manufacturer Root Co., is a "tactical cord reel gear holder" with a built-in magnet.

The projected use cases:

Enter a caption (optional)

The company doesn't say what the cord is made out of, just that it will extend up to 85cm (33.4"). The line will support 3.4 kg (7.5 lbs) in weight—with this caveat:

"If you apply a load of 1.5 kg (3.3 lbs) or more while the line is fully stretched, the main body may be damaged causing the line to detach."

Well, I've got the solution! Just order one of those EDC measuring discs, and each time you extend the line, use the disc to carefully measure the precise distance you're retracting the line!

Runs $40.

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Dee An

10 months ago

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The It looks to be bulkier than it needs to be, given its length and load specs.
The magnet seems a useful addition.
I wouldn't personally use alone it to keep a phone attached to rucksack strap: the dangling phone would annoy me. But in combination with, e.g, a spring pouch, maybe.
No need to measure its length, since it extends further than most people's arms.
Indeed, if it was marked with a cm scale, it could be used as a measuring device itself (with caveat of margin of error depending upon stretch if the material)

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