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What are the Actual Applications for Apple's Vision Pro Goggles?

By Rain Noe - June 6, 2023

in Tech

Apple's recently-unveiled Vision Pro goggles are meant to usher in "the era of spatial computing." What does that really mean, to the layperson? What would using these add to our everyday lives?

Here are the cases Apple makes:

Spatial Computing

Spatial computing, in Apple's vision, means "seamlessly [blending] digital content with your physical space." You pop the goggles on, and now you see app icons floating in space, overlaid on your actual environment.

You navigate using your eyes, which the goggles track…

…and you interact with the apps via gesture: "Tap your fingers together to make a selection and gently flick to scroll." None of us will know how great, or terrible, this is until we try it. (You can also dictate, telling it to go to a particular website, for instance.)

For apps that require text input, you can pair a Bluetooth keyboard. Now the use case starts to look more compelling, at least to me, as I could benefit from having multiple monitors but do not have the physical desktop space.

Another thing that would be useful, at least for those of us with failing eyesight, is that it allows you to see things much larger than a physical monitor can.

You can also choose to have your visible environment replaced by a sort of immersive desktop image.

In a nod to safety/awareness, Apple says that should any human enter your space, they become immediately visible through whatever virtual vision you're looking at.

Screen Mirroring

The Vision Pro can connect with your computer, virtually creating a much larger version of the screen that floats in space. I could see this being useful. (Whether the trade-off of having this thing strapped to your face for long stretches would be worth it, remains to be seen.)

FaceTiming

This gets a little weird. In Apple's demo, we see a Vision Pro user FaceTiming with people who are not wearing the goggles. She sees them in their natural forms.

But what do they see? As it turns out, you're meant to scan your face while setting up the goggles. It then creates this virtual avatar of you, and I don't think the tech is ready for primetime. Uncanny valley in full effect.

Entertainment

The Vision Pro of course allows you to view photos, watch movies/TV and play videogames. Apple also says they'll offer a series of Immersive Videos recorded in 3D.

The chief drawback, as I see it, is that these confine what were once group activities to just one user. Family or friends cannot gather around to view/experience the same event, unless everyone has a pair of Vision Pros. But perhaps this is the way society is going, anyway.

I will say, this would probably be amazing on an airplane.

Photo/Video Capture

The demo video creeps me out a bit: We see what I assume is the father of these two girls, watching/recording them play with the goggles strapped to his face. It seems disconnected and jarring to me. (Also note the strap going over the top of his head; perhaps this is an early prototype.)

I suppose this has been happening for a while—people holding out their phones to record a moment, rather than experiencing the moment. (Been to a concert or live music event recently?) So I guess that ship has already sailed.

Here's Apple's full pitch:

Enter a caption (optional)

The Vision Pro goggles are expected to debut next year, for $3,500. The high price will perhaps help delay the future where we all wear these all the time, rather than staring into our phones.

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Ryan Cee

a year ago

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The actual application is the same as for all Apple products: separate money from the gullible who don't understand anything about technology and go with whoever puts out the slickest advertising and product design.

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- Scott Snider
  
  Ryan Cee
  
  a year ago
  
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  I won't be THAT negative, but we can at least now see why they hadn't introduced any truly new products for over a decade.
  
  I'm not a fanboy (I prefer PCs and have a ZFold4) but I can see how this will quickly take hold. Office anywhere? Tired of staring at a flat screen all day? The obvious barrier is heavy, corded, bulky - that's to be expected but as the competition heats up we're going to see a spirited battle among believers of MS HoloLens vs. Google Glass vs. Vision Pro.
  Microsoft is working on HoloLens 3, consumer version - MSPoweruser
  Google Glass 2: everything we know and want to see | TechRadar
  
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- Ronald Pyrite
  
  Ryan Cee
  
  a year ago
  
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  Oh! So have you already tried them?
  
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  - Ryan Cee
    
    Ronald Pyrite
    
    a year ago
    
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    No, I'm not gullible, and I understand technology.
    
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- DK C
  
  Ryan Cee
  
  a year ago
  
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  Brings to mind a 2001 music video by Kenna: https://www.mtv.de/musikvideos/bihjtg/hell-bent
  
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Tim Williams

a year ago

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I wonder if they did the appropriate user research before they started or did the marketing execs think they knew better? i.e. just like Google Glass, or Apple Newton.

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- Dee An
  
  Tim Williams
  
  a year ago
  
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  Yes they did. And that you ask the question in such terms suggests you are unaware of how Sony and Apple owe their commercial success to leadership that recognised the innate problems with focus groups.
  
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Michael DiTullo

a year ago

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  Michael DiTullo
  
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