"This population is far more demanding and will refocus designers" on individual consumers, says Joe Coughlin, director of the Massachusetts Institute of Technology's AgeLab, which studies design and engineering for an aging population.So, for all of you whippersnapper designers that want to get noticed by the big dogs: Start entering design competitions with a "senior-friendly" bent. Video of GE employees themselves being "re-tooled" to design for older people:
Create a Core77 Account
Already have an account? Sign In
By creating a Core77 account you confirm that you accept the Terms of Use
Please enter your email and we will send an email to reset your password.