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Naoto Fukusawa on the Definition of Good Design

A revealing interview with the industrial designer in his studio

By Rain Noe - September 22, 2022

in Object Culture

Here's a fantastic and revealing interview with Naoto Fukusawa, shot in his Tokyo studio. The legendary industrial designer not only covers his backstory and how he got into design, but also discusses his design process. He also touches on how he reconciles industrial production with handicraft, his thoughts on long-duration objects, the futility of brainstorming meetings, his take on functionalism, the potential irrelevance of personal taste, and how minimalism is "not just about the simplicity of form."

It's well worth the watch.

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Naoto Fukusawa on the Definition of Good Design

A revealing interview with the industrial designer in his studio

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