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A Transformers Toy…that Transforms Itself

An auto-transforming, social-distancing Optimus Prime

By Rain Noe - April 14, 2022

in Toy

The fun of a physical toy is touching and manipulating it. However, robot manufacturer Robosen is betting that there's a market for people who want a Transformer, and want it to transform without having to touch the thing.

The company has apparently licensed the Optimus Prime design, and created this insane 3-foot-long, $750 toy that you manipulate via an app:

I suppose it's not terribly different from an RC car, where the "fun" lies in manipulating it without touching it. I just didn't expect to see it taken to these lengths. If the trend progresses, perhaps it won't be long until we see transforming drones.

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Dave Cannon

2 years ago

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I would have hated that thing as a kid. I hated any toy that did something itself. the remote control part might have been fun, though.

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Kevin Stohlmeyer

2 years ago

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This is just an extension of the automated Optimus Prime that was released last year. $799 just for the trailer!
The Optimus Prime was announced last year to great fanfare - its not a toy, its a collectable you can control via app, voice commands, etc.
https://hasbropulse.com/products/transformers-optimus-prime-auto-converting-robot-collectors-edition

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