Mitte bundles the technique of natural water purification in an appealing table top device.
Mitte a smart home water system that purifies and enhances water through a process inspired by the natural water cycle. It works in two simple steps: first, it purifies water to an unprecedented level with a proprietary distillation-based method. Then, Mitte makes the water not only pure, but also healthy by enhancing it with essential minerals.
Moritz Waldstein, CEO
The main challenge for the product design was to make the essential technology approachable and bring it to an desirable form. Therefore we've chosen a very reduced/minimalistic design expression/intention which makes the device blend into the existing kitchen environment. It's meant to be an unobtrusive, friendly assistant (which supplies pure and healthy drinking water whenever needed). Big radiuses and soft, pebble shaped surface blends give the machine a very human/natural touch. The overall usage of neutral colors with the highlighted circulating aluminium band underline the purity of the device and bridge the gap to professional hygienic tapware.
Sustainable approach
A million plastic bottles are bought around the world every minute, and the number will jump another 20% by 2021. Mitte eliminates the need for plastic bottles, leading to a fundamental reduction in plastic waste, water waste, and carbon dioxide emissions.
The product design reflects this sustainable approach by mixing the minimalistic overall design expression with a sophisticated level of detailing. The organically shaped dispenser leads to a wooden tab button which creates a pleasant haptic UX while pressing it. The mineral cartridges are made of bioplastic, which are based on renewable resources and link to a wave of fresh water.
Convenience and ease of use / conscious split between hardware and software IX
In regard of creating a clear and intuitive usability, the controls on the device itself are very reduced. display on demand, elegant shine through LED controls avoid technical seeming OLED displays.
The device holds a bunch of smart features like tracking the water consumption and brewing recipes for both tea and coffee, which can be controlled via a free Mitte app.
This design was done in cooperation between Berlin-based Mitte and pong design, while the app design was done by goodpatch.
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