Camera manufacturer Leica was formed nearly a hundred years ago, but their factory looks like it was built 100 years in the future. They've released a video inside their Wetzlar factory that was supposed to draw attention to their cameras, but instead we were stunned by the gleaming, pristine environment and the white-uniform-clad, plastic-hairnet-wearing staff. If you told me these were stills from an upcoming Ridley Scott or Christopher Nolan movie, I'd have believed you.
Here's the vid:
Perhaps it's no coincidence that the facilities are so photogenic. I looked into it and the factory is integrated into Leica's "Experience Center," where visitors can peer into the production facilities through three panoramic windows. The compound also contains a Leica store, gallery and exhibition spaces, a café and a restaurant.
Note that the restaurant is called "Casino," that's not an actual casino. Leica presumably prefers to take your money the old-fashioned way, by building desirable products.
If you want to visit the place, it's about 40 minutes outside of Frankfurt and you can learn more here.
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Comments
Am I the only one surprised that the woman applying glue and burnishing on the textured grip isn't wearing any kind of respirator? Could it be sufficient to have air moving past her in the right configuration?