The official torch design for the Rio 2016 Olympic Games is here and it's… pretty lit. Maybe more so than usual.
The winning design was conceived by homegrown designers Chelles & Hayashi of São Paulo, chosen from a field of 76 contending Brazilian firms. While it wasn't the only fun stick in the joint, the jury apparently voted unanimously for this cool cone.
The smooth torch is made from recycled aluminum, and its dankest highlight is the way it telescopes to show flashes of color and harmonious joining of its separate elements. It's a graceful and organic design, great for a mellow hand-off.
In the words of the buds who designed it, 'The design of the Rio 2016 torch was inspired by the Olympic spirit, our country's nature, and the harmonious diversity and energy of our people...Its horizontal segments, once open, reveal the sky, mountains, sea and the ground, represented by the promenade of Copacabana."
Our first impression? This thing looks like a blunt.
Maybe a mechanized, Transformers-universe blunt, but we're living in a post-vape-normalization world and the similarities are chronic. What do you think? Is it totally dope, or a real bomber?
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hmmm, saying this thing looks like a blunt feels a lot like some of the half baked (pun intended) comments I get from my sales department. I expect a higher level of discourse here... and often comparing what something looks like on a superficial level says more about the commenter than the viewer (that is my standard "I'm rubber your glue" response to the sales guys by the way). I think all of the references here seem sophomoric at best and if I was the professional team that designed this I would be pretty teed off. The design is very well thought through and the way it elegantly morphs at the key moment of lighting has a nice sense of poetry that is appropriate for an event full of pageantry like the Olympics. No mention in the article as to what the unique cross sections represent.
If one was looking just at the renderings (or publicity photos) which show the torch in the "best light" so to speak, it could be argued that the torch has an interesting design. But these fail in the same place and way so many ideas do, in the real world, in real use. In real-world (outside) lighting conditions the torches' expanding crevasses read as almost nothing but black, while the white exterior finish is quickly stained with residue. That, along with their cigarette shape and "hanging ash" segmentation makes the comparison and criticism valid, IMO. That said I have to admit I'm the one who tabled the idea during our editorial meeting ;) 420 4eva
Hey Eric, I think the criticism makes total sense in light of the image you show here. If I may critique the critique, this image could have been used to show the issues with the design if it is central to the argument... and I still think the tone of the piece could have been one of more serious design discourse. I understand the way it is written is perhaps designed to get more eyeballs, but I think to increase the level credibility and culture of objective design discourse in the world we can balance having fun with the commentary with more substantive design criticism. Just my $.02. C77 has done more to raise awareness on the culture of design for the past 20 years than any organization ever, so take this with a measured grain of salt :-)
From my experience watching cheech and chong, blunts are usually fatter in the middle and taper at each end if done correctly.
Are you my dad being cool and edgy by talking about drugs.......or Derik Zoonlander at 1:58min https://www.youtube.com/watch?v=CHzsuq8lQSY this at 1:58min , what ever blunts your smoking you should share