While the rules and principles that guide and bind the physical world have, for the most part, been firmly established, the restrictions of digital environments are considerably more nebulous. Due to the evolving nature of the category, interaction design is consistently fascinating—each year we see new ideas and concepts that were previously not thought possible. This year was no different, as we received creative and innovative designs that met our Interaction category standard of "interactive content and user interface design for websites, mobile devices and experiential installations".
Leading the Interaction category as Jury Captain was Alexis Lloyd, Creative Director of the New York Times Research & Design Lab. Joining her on the Interaction Jury Team were Alex Rainert, VP of Product at Nucleus, and Donna Lichaw, a Digital Product Strategist, Speaker, and Author.
Jury Captain Alexis Lloyd detailed what she and the Interaction team were looking for in the projects, highlighting the following criteria: "Whether the project was doing something new or innovative, the quality of the execution, how compelling the purpose of the project was, how memorable the work was, if [they] thought the idea had longevity beyond current trends and the clarity of the project documentation."
Core77 would like to express our deepest gratitude to the entire Interaction Jury Team for recognizing the following projects:
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