DO put your blog on the homepage of your site. You want every visitor to know your latest and greatest, don't you?
DON'T limit contributions to words—make videos, take pictures, do drawings. And post them to YouTube, Vimeo, Flickr.
DO use your own voice. A blog is by a person, about a person and for a person. So be personable.
DON'T be afraid to hype yourself. If you get stuck, pretend you're spouting your accomplishments to your mom.
DO use Twitter to push your posts. Even if you don't care a Tweet about microblogging.
DON'T talk smack about other designers. There are plenty of other places on the internet for that.
DO show us your workspace. Show us your company parties, even your desk (Hello Kitty toys included).
DON'T use stock photography. Ever.
DO ask everyone at the company to write a weekly column—from the CEO to the intern.
DON'T write about your client work without making sure it's okay with them first. Unless you want to get fired.
DO make a habit of linking to other blogs. In every post, and in a blogroll along the side.
DON'T abandon your blog—if you can't follow through with that one simple thing, how are you going to get a new client's work done?
DO write about things other than your design firm, but always bring it back to what you do.
DON't be afraid to be funny.
Alissa Walker blogs at GOOD, Fast Company and Core77.
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