Just prior to the release of Rizzoli's "Cinelli: The Art and Design of the Bicycle" last October, Antonio Colombo sat for a rare interview on the occasion of the Milan edition of the 2012 Bicycle Film Festival. As the president of Cinelli since Columbus tubing bought it in 1978, Colombo has overseen the continued growth of Cino Cinelli's eponymous company—founded in 1948, upon his retirement from the pro race circuit—through the contemporary cycling boom.
In the subtitled video interview, Colombo covers many of the same points that he mentioned at the Designers and Books Fair last fall, where he spoke as part of a panel on bicycles and design, concluding that "good design is good not only for the company that makes the product but [also for] the whole of society."
As for the book itself (Colombo kindly signed my copy after the talk), some of the reviews on Amazon take issue with the book's focus on the current incarnation of the company: It's more a visual compendium of the brand since 1979 than a proper history of, say, the technical nitty-gritty of Cino's bivalent hub. This is a fair assessment, more a caveat emptor to fans looking for a full history of the company than a critique of the book itself. While it's not perfect—frankly, the proportions of the text seem a little off to me—the fact that of the matter is that high-resolution, full-bleed images of cork tape, investment cast lugs, Garrett Chow graphics, etc., serve as a compelling snapshot of Cinelli past and present.
They've also posted a short promotional video of the book along with the interview..
Create a Core77 Account
Already have an account? Sign In
By creating a Core77 account you confirm that you accept the Terms of Use
Please enter your email and we will send an email to reset your password.