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Making "the little sh*t better:" Nixon Watches

By Rain Noe - August 23, 2010

in Object Culture

We're digging the unusual form factors coming from Nixon Watches, as evidenced here by their Zona, Spree, and Tribella models. The 12-year-old California-based company sponsors skaters, surfers, snowboarders, rappers and actors, and their self-description reveals their casual tone: "We make the little shit better."

The company's website is here, but the website of this online retailer is actually better for quickly browsing Nixon's wide variety of models.

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Marcus Jadischke

14 years ago

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"We make the little sh*t better" is Nixon's slogan, and may be true. What they don't tell you is once you've purchased a watch you're on your own. I owned 6 Nixon watches before I had a problem with a watch band loop. After multiple e-mails and phone calls it was determined, they simply don't give a sh*t. I'll never ever buy another Nixon watch and I hope you won't either. Too bad because they are pretty sweet watches.
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