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Studio Bullitts : Jaren Goh

By squirrelbait - November 28, 2006

in Featured Items

Singapore-based industrial designer Jaren Goh's Rollertoaster just may revolutionize toast as we know it. His 2006 Red Dot Award-winning design not only toasts bread, but it also allows the user to watch the slice magically transform before their eyes—from cold and squishy to hot 'n crispy! Read the whole story in our Studio Bullitts section.

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aezif

17 years ago

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A copied version of ceramic for breakfast designboom competition i see.
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Lamangos

18 years ago

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I believe this design is 70 years Late and still inferior. Long live the king! Toast-o-Lator!
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nt

18 years ago

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What about bagels or pop-tarts? The toast getting cold while it is still moving through? Or, the crumbs all over your counter?

I think it is great example of a new way of looking at the common appliance. But, it seems to be lacking functionally to recieve such attention.
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Jon Plummer

18 years ago

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I'm curious: will the leading edge of the toast be cold by the time the trailing edge is done?
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ana

18 years ago

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Amazing!!!!
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