Scenario - Imagine being stranded after a major disaster in a major city. Most of the city's power is out, the water is undrinkable and food is scarce. As we've learned in the last few years from many a sad sad experience, most people just aren't prepared for conditions following a natural or otherwise major disaster. What would you take with you? What would be the ultimate 72 hour survival kit? Challenge - Design a backpack or other portable soft-goods product that could be used to carry equipment in an emergency situation, store a 72-hour supply of food and water and a few other survival tools as well. Think of the needs of an individual stranded or isolated in a disaster situation and come up with a unique and interesting concept that is visually compelling and functionally exciting.